The Lustigman firm, Attorneys At Law
We don't just say no to great advertising ideas. Instead, Let's See how it can be Done.

Our Practice: Marketing Law Basics

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From its Madison Avenue office in New York City, the promotions lawyers at The Lustigman Firm provide experienced legal counsel that helps protect the business interests of their advertising and promotional clients around the United States and Canada, including New York, New Jersey, Florida, California, Nevada, Pennsylvania, Toronto, Montreal, Ontario, Quebec, and around the world.

Our marketing law attorneys have authored a variety of helpful marketing law articles and resources on this Web site. Please review these materials and contact our marketing law office to learn more about how we can help you with your next advertising and promotions campaign.

Direct Marketing Law Basics

A 21-page document explaining the key concepts marketers need to know about the laws governing direct marketing, including direct mail, faxing, telemarketing, e-mail marketing, and sweepstakes and prize promotions.

Sweepstakes Law Basics

A 2-page document highlighting the basics of sweepstakes law.

Prize Promotion Traps for the Unwary

This 2-page document provides a heads-up to the most common legal problems sweepstakes and contest sponsors encounter.

FTC Enforcement Basics

A 6-page overview of the FTC and its enforcement procedures, highlighting administrative hearings, district court actions, and injunctions.

If the success of your next marketing campaign is critical to the success of your business, contact The Lustigman Firm to speak to a knowledgeable marketing law attorney who can explain how the law applies to you.

The views, opinions, statements, analysis and information contained in these materials are those of the individual authors and do not necessarily reflect the views of The Lustigman Firm or any of its past, present and future clients. These materials (1) do not constitute legal advice; (2) do not form the basis for the creation of the attorney/client relationship; and (3) should not be relief upon without seeking specific legal advice with respect to the particular facts and current state of the law applicable to any situation requiring legal advice. These materials may only be reproduced with the prior written consent of The Lustigman Firm. These materials are provided with the understanding that the authors and The Lustigman Firm are not rendering legal, accounting, or other professional advice or opinions on specific facts or matters, and, accordingly, such entities assume no liability whatsoever in connection with their use.


From its Madison Avenue office in NYC, The Lustigman Firm provides experienced legal counsel that helps protect the business interests of its advertising and promotional clients around the United States and Canada, including New York, New Jersey, Florida, California, Nevada, Pennsylvania, Toronto, Montreal, Ontario, and Quebec. We are active members of DMA and PMA.

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